Category: CONTENT CREATION

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Comment Pods for Engagement: Pros & Cons
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Comment Pods for Engagement: Pros & Cons

Creating content is work. Not like taking a jack hammer to a chunk of concrete and fashioning it into a statue of…Brad Pitt, but close enough. It’s why comment pods are (still) popular. They promise to share in some of the heavy lifting. Not in creating content people wanna play with but in getting your...

3-Types of Instagram Feeds People Love to Binge On
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3-Types of Instagram Feeds People Love to Binge On

Bangs. Mini-skirts. Embracing your grey roots (other people. not me. I’m devouring boxes of Clairol hair dye and root touch-up spray with the same enthusiasm 80’s hair bands used shellacking their heads in Aqua Net). Everything changes. Even how feeds are curated on Instagram. Back in the day, Instagram was mostly pretty photos that felt...

Quotes are for Home Loans & Car Insurance (Not Creative Content)
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Quotes are for Home Loans & Car Insurance (Not Creative Content)

True confession: quotes bug me. And not because I think they’re basically flimsy content filler (because they are): don’t know what to say? Grab a quote! Snore. And not because I’m being forced fed Maya Angelou’s (who I adore with a capital writer crush) thoughts on changing what I can change by changing my attitude...

Don’t Hurt the Virgins
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Don’t Hurt the Virgins

He wanted to understand Instagram so he took a course taught by a big fancy guru. The kind with over 1million followers, beautifully filtered grid and shiny white teeth. His motivation? To figure out how not-so-talented people get 10-20k followers in a matter of weeks (his words). The course didn’t get him any closer to...

Not Sure What to Post on Instagram Stories?
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Not Sure What to Post on Instagram Stories?

Not Sure What to Post in Stories (Instagram or Facebook? There are lots of ways to create content for Stories; daily lifestyle prompts. the Cone Method, documenting Gary V style, posting when you think about it and what I’m sharing in today’s video. This one strategy will make posting Stories easier than finding TP in...

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Your Story as Content? Yes Please.

“What’s the one kind of content that’ll help my brand stay relevant?” Simple. Stories. Stories about how you qualify your clients. The lessons. The nightmares. The gems. Stories about how you create your frameworks. The motivation. The flops. The wins. Stories about why you created that on-demand course, or how you choose your handcrafted jewelry...

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The Secret to More Engagement

Because it stinks to have your words fall on deaf ears. In this video I’m sharing the YOW Method for getting your ideal peeps to engage with your writing (like your post captions) and share, and comment and send love notes to your DM. Speaking of captions, if you haven’t grabbed my Must-Read Captions Guide...

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How to Create a Simple Content Plan

True or False. Is your content strategy a hodgepodge of random ideas? Apply this ONE simple strategy and you’ll have a consistent content plan that’s simple to implement and stick to – you won’t wanna tear out your hair or poke yourself with a stick. Promise. Psst…once you’ve got your strategy in place, you’ve gotta...